Northfield Mount Hermon believes in teaching students to value deep intellectual inquiry, the importance of contributing to community, and the power of humility. Building on recently completed research, Mindpower developed a branding program to help NMH breakthrough in the crowded New England boarding school marketplace.

The solutions Mindpower created show the many ways NMH students are not only well rounded, but also well grounded.

NMH’s website is the centermost channel for introducing visitors to the brand and for highlighting community stories.




Then we developed fact-based content that can be used everywhere from social media to digital ads to print solutions.


What we did:  brand platform, web design and content, brand toolkit

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